More and more patients of ethnic backgrounds are seeking plastic surgery.
You can see how plastic surgery and its overall styles have changed by looking at any textbook from the 1960’s, 1970’s, etc. You would be hard pressed to find a non-Caucasian patient in such a text.
Facial plastic surgery has undergone dramatic changes since then including for some surgical practices embracing ethnic and cultural differences. In an effort to embrace our differences, EFace has been developed so that patients of various bakgrounds can have a customized web experience.
The key point here is keeping it natural and subtle holds alot more weight than pulled, stretched, scooped but also respecting ethnic and cultural differences while creating a high aesthetic value in patients.